Initiative

         Initiative has the meaning of the ability to evaluate and found new idea and things independently. (Initiative)  The entrepreneur who totally shows this ability in his business said “Lots of company does not succeed over time. What do they fundamentally do wrong? They usually miss the future.”  The person that said this sentence is one of the most popular web search engine, Google co-founder, Larry Page.

Larry Page and another co-founder of Google, Sergey Brin start their initiative after over a year they met each other in Stanford University. (Karch) In 1996, both of them were the graduate student of computer course, and they began to work together to form a search engine which called BlackRub. However, over a year of the development, BlackRub cover too much of bandwidth which cannot be used in their campus. In the next year, Larry and Sergey decide to create a new name for BlackRub, and Google came to their mind as the word is derived from mathematical term “googol” which means that 100 of zero follow behind the number 1. This name also shows their aspirations to integrate the unlimited information network. In 4th September 1998, Google finally registered as a company in California.

            Form the history of Google we can clearly find out that Larry and Sergey are the initiative entrepreneurs which they start their initiative during their university time. Although their first online search engine is not named as Google, but it cannot be doubted that the effort of creating BlackRub have become the importance step for Larry and Sergey to success in managing Google. The initiative of Larry had helped him in becoming one of the co-founder of the world best online search engine. Without the initiative of Larry who creates the Google search engine, people nowadays cannot get any information they wish or have to know easily.